Why Rim Brake Riders Still Choose HED’s Black Rims

Disc brakes may dominate the headlines, but rim brake riders haven’t gone anywhere. We know because we still build wheels for them, by hand, here in Minnesota.

HED’s Black Series is for those riders. The ones who love the simplicity, the history, and the feel of a dialed-in rim brake setup. We built these wheels to be the absolute best in that category, no shortcuts, no compromises.

What Makes a Black Rim Different?

We took everything we’ve learned over four decades of building wheels and applied it to a stealthy, all-black finish. These aren’t painted rims. Our black alloy brake track is anodized and precision-machined for better heat management and more aggressive stopping power.

CloseUpOfBlackBrakeTrack

The Wheels: Jet RC Black & Ardennes RA Black

Let’s talk about the options:

  • JET RC Black Series: Our aero carbon/alloy hybrid rim with a black brake track. Available in 6 and 9 depths. Fast in any condition.
  • Ardennes RA Black: Alloy clincher that’s light, responsive, and smooth. A favorite among climbers and riders who know what real road feel is.

What the Industry’s Saying

Don’t just take our word for it. BikeRumor recently reviewed the Ardennes RA Black, calling it:

“That’s where the HED Ardennes RA Black wheelset comes in, which, in my opinion, is the pinnacle of aluminum rim-brake design, and among the best road wheelsets available, regardless of material. With high performance, stunning looks, and a great build, these wheels lack many of the compromises and shortcomings that I feel affect many carbon wheels that can be as much as double the price.”

They also noted the improved modulation and control from the textured brake track, exactly what we engineered it for.

Who’s It For?

If you’re running rim brakes, this wheelset is for you. You don’t have to justify it. You’re not behind, you’re riding what feels right, and you want a wheelset that matches that commitment.

Shop the Black Series

Still ride rim brakes? Good. We’re still building for you.


✔️ Expert insight by Andrew Hed

Andrew Hed - HED Cycling

Andrew Hed

Business Development Manager

Published July 24, 2025

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Andrew Hed is the Business Development Manager at HED Cycling and the son of founders Steve and Anne Hed. He leads brand strategy, e-commerce, and customer experience. Read full bio →

Andrew Hed
Andrew Hed

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